Re:gain is a specialised facility to overcome an injury, return to peak fitness performance and/or optimise your fitness. From name generation to brand application Studio Spark* worked with Darren, the founder, throughout the process of launching his business. We created his identity based on the process of regaining something you once had – slowly breaking free from your bodies limitation. Re:gain’s logo is bold and unique. How the logo has been applied creates a brand that communicates the facilities’ benefits.