A website is one of the most efficient communication tools for any business. Your website is part of your brand, and your brand reflects your business. That’s why we take your website seriously – we see instances every day that confirms a website, done right, is a profitable investment for business.
Web Design & Development
The design, structure and content of your site should give your customers the information and direction they need to take affirmative action; to contact you, make a purchase, or subscribe to a service.
We help get your business online the right way, making it easy for people to do business with you, with a professionally designed, mobile/device friendly & self-managed website that represents your business correctly!
Design and Usability
When we design websites, the user’s experience is our foremost focus. We ensure your website gives the reader what they want quickly and easily, giving them an overall positive experience. Not only does the front-end of your website need to be user-friendly, but so too does the back-end where you can update your website’s content. We use the latest user-friendly softwares so updating your website is a breeze.
Communication and Understanding
Having open and transparent communication is crucial to the success of any project. This is why we take time to get to know you and your business to help us develop the correct message and the right solution. We will work in partnership with you to achieve your business’ vision.
The Nuts & Bolts
Getting your business online the right way!
Your site should be designed and coded to best standards, incorporating the most current technologies and techniques. This includes fast loading time, intuitive navigation, search engine optimisation and customer-focused content.
Having your website professionally designed to reflect the equally professional nature of your business is extremely important but that’s only half the story. There’s nothing worse than visiting a professionally designed website, only to find it full of second-rate content; full of typos, misused words, poor punctuation, poorly organised and technical jargon. It undermines your professional reputation. Our skilled copywriter provides you with web-based content written at a professional standard, which appeals to your audience, to brand, and search engines alike… More Website Copywriting Information
Now, more than ever before, it is essential that our website is accessible across multiple devices. Responsive design is a technology that allows web page elements to change their size and position according to the screen resolution/size. This technology is based on CSS Media Queries. We support responsive design technology in Internet Explorer 9+ and the latest versions of Firefox, Google Chrome, Safari, and Opera.
Current Technologies and Techniques
We take care to build and design websites and user interfaces that meet best practice criteria – and our clients’ needs.
Site Functionality and Standards
- Written to HTML 4.01 standards (with the use of the latest HTML5 where possible/accessible)
- Use of ‘Cascading Style Sheets’ (CSS) to improve the quality of your website and increase the readability for many different browsers.
- Designed to meet the latest ‘Web Accessibility Standards’ (W3C) – ensuring the pages will be viewable on the most commonly used browsers (IE6, IE7, IE8, Firefox, Opera, Safari, Chrome)
- Full testing and validation to meet W3C accessibility standards.
Search Engine Compliant
Search Engine Optimisation (SEO). Poorly coded websites rarely achieve high search engine rankings. There are no tricks or quick fixes around this – Spark’s websites are well-coded from the ground up to be search engine friendly.
The site needs to be compatible for viewing across a wide range of user platforms and browser software. We will test the site with many different browsers to ensure that the vast majority of visitors can see the site quickly and easily.